Catherine Hills

Design and Research Principal
NextHCD / Wavemaker / CHA (Consulting)
Head of UX Experience and Design
UX and Service Design Director
RMIT Online
UX Lead
UX Practice Lead (CX) / UX Lead Internet Banking
ANZ Banking Group
UX Lead
REA Group
UX Lead / Acting UX Delivery Manager
ANZ Banking Group
Research candidate
RMIT University

North Melbourne, VIC

Contact me for

  • Mentoring
  • Sitting on boards or committees
  • Providing an expert opinion
  • Outreach activities
  • Conference presenting
  • Opportunities to collaborate


I am an accomplished and collaborative human-centered designer and research principal/lead. Seasoned Lean and Agile UX practice, delivery lead and people coach, with experience in service design, product discovery and innovation. I first entered industry as a graphic and interaction designer and front-end engineer. Since then, my experience has been gathered in organisations in both the United Kingdom and Australia. 


I have led design and research in corporates, e-commerce, financial services, digital agencies, publishing companies, education, technology businesses and startups. I am passionate about learning, team and cross-functional collaboration and design thinking. I advocate for inclusive design practices, accessibility, and am proficient at building and coaching teams and individuals in design thinking and agile ways of working. I am a specialist in web and mobile technologies. I have early stage experience in VR and AR and maintain interest in new technologies including ML, robotics and AI. I have also worked as a part-time design education facilitator at General Assembly  and am about to complete a part time research candidature in usability and user experience design at RMIT.